Our latest POV on how customer experience drives everything from concept and creative to design and technology
A story: Bob just bought tickets to a hockey game. Now Bob wants to know what’s available at the arena to help keep his kids entertained when they need a break. Do they have gluten-free food? Where’s the best place to let them run off some extra energy? For Bob, it’s about getting to a […]
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Earn the top spot on page 1 of Google search results and you’ve got yourself a competitive advantage. The top 3 positions on page 1 of Google search results account for 54% of clicks, with a 31% click through rate for the top spot. If you’re at the top, you can be sure your competitors […]
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